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Home home stay facility qingming travel big data

Date time:2020-04-10

During the Qingming Festival holiday, Anhui Huangshan Scenic Area reached the upper limit of 20,000 visitors for two consecutive days, so it was listed on Weibo. In addition to Huangshan, the traffic volume of Yixian County in Anhui Province also reached the maximum passenger flow, and the public ’s enthusiasm for travel More and more high. At the same time, stimulated by tourist preferential policies in various regions, the signs of recovery in the Ching Ming Festival holiday are very obvious. According to data from the China Tourism Research Institute, during the Qingming holiday, the total number of domestic tourist receptions was 43.254 million, which was 38.6% of the same period last year. According to big data from Tujia B & B, B & B orders during the Qingming Festival holiday increased by 50% from last week, and the overall return to 30% of the same period last year. It is expected that there will be a new peak in travel on May 1st.

Anhui and Hainan B & Bs have been restored to more than 60% of last year

In the Qingming Festival just passed, Xinjiang, Anhui, and Hainan have returned to more than 60% of the same period last year, and Xinjiang has recovered to 90% of the same period last year. Xinjiang, Qinghai, and Inner Mongolia are relatively less affected by the epidemic, and the tourism industry has recovered faster. As early as February 10th, Hainan Province issued a notice that the homestay is open for business, and introduced a series of related preferential policies. In order to stimulate tourism consumption, Anhui Province has introduced preferential policies such as free tour of scenic spots, which has injected a stimulant into Anhui's tourism recovery.

Anhui Huangshan is on the top list. The homestay has been restored to the same period last year.

This year's popular city, Huangshan, Anhui is definitely a highlight. To encourage the public to travel, Huangshan City launched the "Jianghuai Diandongmen" activity. From April 1 to 14, all Anhui residents can visit Huangshan for free. During the Qingming period, the Huangshan Scenic Area reached the upper limit of 20,000 visitors for two consecutive days, and was listed on Weibo.

According to data from Tujia, Huangshan has become one of the top ten hot cities for the Qingming holiday, and its homestay has returned to the same level as last year. In addition to Huangshan, other popular cities are Chengdu, Sanya, Chongqing, Hangzhou, Guangzhou, Shanghai, Shenzhen, Xi'an, Lijiang, etc.

More than 85% of domestic travel in many provinces and provinces 70% of tourists in Yunnan choose country houses

During the Qingming period, it is the time to go to the countryside to enjoy the spring and enjoy the flowers. This year, affected by the epidemic, many provinces encourage intra-provincial and out-of-town trips. Tourists themselves tend to travel around 2-3 days. This holiday, in addition to Hainan Province, the proportion of tourists in other provinces around the country is more than 60%, and the proportion of neighboring provinces in the five northwestern provinces, Jilin, Shanxi, Shandong, Sichuan, Anhui and other provinces is as high as 85%. For Hainan Province, people who enter the island with a “health pass code” from other provinces are allowed to move freely. Therefore, there are relatively many tourists from other provinces who travel to Hainan during the Qingming Holidays, accounting for more than 60%.

Tourists choose to stay in the surrounding country houses when visiting the surrounding areas, and more than 50% of the tourists in Yunnan (70%), Anhui (60%) and Zhejiang (51%) have chosen to stay in the country houses. Inns, farmhouses and villas are all popular properties for this holiday season.

Because the epidemic has brought a lot of uncertainty to the tour, this year the tourists traveled to book an average of 1 day in advance. Compared with last year's 6.4-day booking time, the booking time has been shortened a lot, and the ability to perform a go-and-go trip.

B & B starts "price-setting model" Pu'er Qinhuangdao B & B prices drop by 60%

In order to cope with the impact of the epidemic and obtain cash flow faster, the homestay has launched a "price-setting model".

The average price of homestays in Qingming holiday this year is around 280 yuan, which is one-fifth lower than last year. The prices of homestays in Pu'er and Qinhuangdao have dropped by about 60%. Among the popular cities, the prices of Xi'an, Guangzhou, Chongqing, and Sanya have also been adjusted by 30% -40%. In the face of the price increase of homestays in many places, many tourists have already struggled to travel, and it is expected that there will be a new peak in travel on May 1st.