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Beijing emergency response 'downgrade' Wuhan-Beijing ticket search volume skyrocketed 9 times

Date time:2020-06-08

After the news was released, the search volume of various sectors such as vacations, hotels, car rentals, scenic spot tickets, etc. also rapidly increased, and the instantaneous search volume of Beijing-related tourism products increased by 300% compared with the same period of yesterday.

On June 5, Beijing announced that it would lower the emergency response level of public health emergencies to three levels and lift the restrictions on Hubei (including Wuhan) personnel entering Beijing. According to the latest statistics released by OTAs such as Ctrip, Qunar.com, Ma Honeycomb, etc., after Beijing responded to the “downgrade” and lifted the restrictions on the entry of Hubei (including Wuhan) personnel into Beijing, within half an hour, some planes departed from Hubei to Beijing for air and train tickets Search volume increased instantaneously, among which Wuhan-Beijing ticket search volume increased by 9 times compared with the same period yesterday, and Wuhan-Beijing train ticket search volume increased by 8.2 times. At the same time, there are also OTAs that, after the news was released, the search volume of various sectors such as vacations, hotels, car rentals, and scenic spot tickets has also rapidly increased. Beijing-related tourism products have increased by 300% from the instant search volume of the same period yesterday.

Following Beijing’s announcement on April 29 that the public health emergency response level was adjusted to level two, Beijing then “downgraded”—the public health emergency response level was downgraded to level three, and the Hubei (including Wuhan) staff was removed Restrictions on Beijing civil aviation, railway ticket purchase and highway admission permits (except those in medium and high risk areas). In addition, Hubei (including Wuhan) people entering Beijing will no longer practice 14-day home or concentrated observation, and will discontinue observation for those who are undergoing home or concentrated observation. Wuhan Jinjing personnel no longer carry out the second nucleic acid test with a negative nucleic acid test certificate. Those who do not hold a negative nucleic acid test certificate to enter Beijing will need to perform a nucleic acid test.

According to data released by Qunar.com, after the release of Hubei's restrictions on Wuhan's entry into Beijing, the search for air tickets and train tickets from Beijing to and from Hubei rose instantly. Specifically, from 16:00 to 16:30, the search volume of air tickets from Hubei Province to Beijing increased by 6 times compared with the same period of yesterday. Among them, the search volume of Wuhan-Beijing air tickets increased by 9 times from yesterday; Compared with the same period yesterday, it increased by nearly 30%.

At the same time, according to Ctrip statistics, within half an hour of the announcement of Beijing's downgrade of prevention and control levels, the search volume of air tickets on the platform continued to increase, and the number of air ticket reservations departing from or arriving in Beijing increased by nearly 100% compared to the same period yesterday. Search volume for other travel products such as group tours, theme tours and vacations in Beijing rose by 300%, while search volume for scenic spots in Beijing skyrocketed by 280%. According to the instant booking situation, Beijing to Shanghai, Chengdu, Shenzhen, Sanya, Hangzhou, etc. have become the five most booked routes.

Ma honeycomb big data also shows that after the announcement, a large number of tourists flocked to the Ma honeycomb platform to inquire about tourism information and tourism products in Beijing and surrounding areas. Beijing's tourism fever increased by 17% year-on-year yesterday. Search for air transportation, train tickets and other transportation products in and out of Beijing The overall volume rose by 269%. The popularity of tourism in major domestic destinations has shown an upward trend.

Feng Rao, the head of the Ma Honeycomb Tourism Research Center, analyzed that the capital Beijing has lowered the emergency response level of public health emergencies, which not only provides policy support for Beijing residents’ travel, but also conveys a positive signal to the national tourists on the results of epidemic prevention and control work. To increase people's confidence in travel, "With the opening of provinces to group tours within the provinces, domestic tour groups on the Dragon Boat Festival and Long Holidays will usher in a peak post-epidemic passenger flow."